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Turkey prices soaring with hikes as high as 30%

ended 31. October 2025

Express request: We're covering a line published in the Grocer analysing the turkey year-on-year price increases. Some supermarkets have recorded price hikes of nearly 30%.

We're keen to hear from experts. The piece will go online and in print. 

The data can be found here. If you can't see it behind the paywall, the main price increases in its analysis include: 
 

  • The biggest price increases are on Tesco’s premium crowns, with both its Finest Free-Range Bronze Turkey Crown in small and large formats up 27.8% from £18 per kilo to £23 per kilo this year
  • The next biggest rise is in Morrisons’ The Best Turkey Crown with Pork, Sage & Red Onion Stuffing, up from £20 per kilo to £25 per kilo – an increase of 25% in a year.
  • Ocado has also increased the price of its KellyBronze Free Range Extra Large Turkey and M&S Oakham Turkey with Giblets by more than 20%.
  • In frozen lines, the price of Tesco Frozen Mini Turkey Crown has increased 11.1% versus last year. Morrisons’ Frozen Medium Whole Basted Turkey and Frozen Large Turkey Crown are up 10% and 8.3% respectively.

What is your reaction to the figures? Why are turkey prices going up? Does it show inflation is out of control? Are Christmas prices out of control? Do you have any tips for saving money on turkeys and Christmas in general?

Responses ASAP please.

5 responses from the Newspage community

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Editor
Scott Gallacher
Director at Rowley Turton
With turkey prices up by as much as 30%, supermarkets risk looking like Scrooge this Christmas. Whilst there may be some legitimate reasons – such as higher farming, feed, and energy costs – customers might still feel that supermarkets are taking advantage of Christmas, with turkey being non-negotiable for many families. Families should take care not to be ripped off by shopping around, opting for standard or frozen turkeys, or even considering alternatives such as beef.
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Samuel Mather-Holgate
Managing Director & IFA at Mather and Murray Financial
The only thing getting stuffed this Christmas is the shopper, with inflation on your favourite Christmas meat up nearly 30% compared to last year's feast. Supermarkets seem less keen to push seasonal promos as they want to increase margins which have been squeezed due to grocery inflation. It all makes for a grim Christmas meal.
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Darryl Dhoffer
Founder at The Mortgage Geezer
Higher retailer costs are giving supermarket owners the jitters, and those national insurance hikes from earlier this year are really coming home to roost.
With potential tax hikes from the upcoming budget, supermarkets are already looking ahead (or maybe just looking at their tailfeathers), worried about not making a profit on their Christmas sales. This means many of them are simply stuffing up prices now to cover their costs before the holiday baste begins.
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Ranald Mitchell
Director at bad credit mortgage specialists Charwin Mortgages
Turkeys are having the last laugh this Christmas, up nearly 30% before they’ve even hit the oven. It’s another sign that inflation isn’t done with us yet, with retailers quietly rebuilding margins while pretending prices are under control. The truth is, food inflation never really left, it just changed disguise. Until supply chains get leaner, the only thing getting stuffed this Christmas is the shopper.
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Ken James
Director at Contractor Mortgage Services
Turkey prices are up across the board (some by 25%+), which means Christmas dinner is starting to feel less like a meal and more like a strategic investment decision. There’s no shame in: Switching to chicken, Reducing portion sizes Or redefining “traditional” as “creative.” The goal is togetherness, not indebtedness.