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Is AI making your clients MORE intelligent

ended 02. December 2025

One Newspager, affectionately known as the ‘Cassanova of conveyancing’, says his business actually reaps a lot of benefits from AI. He told Newspage that clients increasingly approach his firm with intelligent and well-researched questions, which leads to quicker and better outcomes and a more frictionless experience for both service provider and client (wow, that sounds pah-corporate). Whatever sector you're in, are you seeing your clients ask better questions due to AI?

5 responses from the Newspage community

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Rob MansfieldVerified
Independent Financial Advisor at Rootes Wealth Management
This sounds like the perfect way to use AI. Use it to educate yourself but equally AI's and your limitations and seek professional advice where you need it. I find that many of my enquiriers put off from dealing with their finances through fear or complexity and so a cornerstone of my service to clients is explaining and making sure that we've nailed the basics before moving onto more complicated matters. If AI can raise everyone's knowledge, it sounds like a winner to me.
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Scott GallacherVerified
Director at Rowley Turton
I am seeing more clients turning up having used tools like ChatGPT, and it’s mostly a positive thing. It shows they’re engaged in the process, and they often arrive having already ruled out a few options that clearly don’t work for them, which saves a lot of time. It also means we can get straight to the issues that matter, and it gives me the chance to demonstrate my expertise — including, on occasion, gently challenging things AI has got wrong.

I would caution that, in my experience, AI can be extremely confident whilst still being completely wrong. And for the layperson, this is very dangerous. So it’s great for helping clients explore ideas, but it’s still no replacement for personalised, regulated advice.
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Aaron StruttVerified
Product and Communications Director at Trinity Financial
We are getting more clients coming to us after asking AI tools like Chat GPT which broker they should use to suit their circumstances. Some people want to know which lenders provide the best rates or produce the quickest mortgage offers, while others find us after searching for things like guarantor mortgages or income stretch deals.
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Colette MasonVerified
AI Ethics Consultant at Clever Clogs AI
Clients arrive armed with buzzwords, confidently muddling automation & AI like they're the same. They're not. Automation's been around for decades: your Excel formula, your out-of-office reply. Logic-based: if this, then that. AI's the unpredictable cousin running on prediction, not certainty.

Informed clients can move faster, but I'm now untangling misconceptions rather than building from scratch. You're managing expectations about what AI actually does vs. what a TikTok chancer promised.

Most people debate sci-fi ethics: Terminator scenarios versus robots sorting your sock drawer, whilst missing what matters. Like how ripping off copyrighted material suddenly "sucks" when it's your work, but borrowing someone else's to look clever is "fine."

Better questions are great when the fundamentals are in place, not hype. Managing expectations takes time. Asking people to be prudent and patient isn't cool. But it's responsible. That's the bit no one celebrates about AI.
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Rohit Parmar-MistryVerified
Founder at Pattrn Data
AI might be helping clients ask better questions, but it’s also fueling absolute fairy tales about what’s possible.

I’m seeing a dangerous trend where clients come to the table with convoluted, sci-fi ideas generated by a morning session with ChatGPT, rather than looking at the messy reality of their own businesses. They treat AI like a magic wand that can fix broken processes overnight. It can’t.

LLMs are brilliant starting blocks, but they often lead business owners down the garden path. They give you the confidence to sound like an expert without the technical grounding to know if a solution is viable. I’m spending half my time deconstructing these 'magic' solutions and bringing clients back to basics.

The question shouldn’t be 'What cool AI thing can we build?' It should be 'Why does this simple task take my team four hours?' Fix the process first, understand where you’re bleeding time, and then apply the tech. Otherwise, you aren’t innovating,you’re just automating chaos.