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Colette Mason
AI Ethics Consultant
Clever Clogs AI
Last featured in the media July 2026 · 150+ pieces of media coverage.
Colette Mason is an AI ethics consultant who runs Clever Clogs AI, an AI consultancy in London, and a regular media commentator on AI hype, governance and ethics.
Colette Mason focuses on the AI that neither the doomers nor boosters talk about.
She had her first tech job at 14, then supported mission-critical IT systems for investment banks, the Metropolitan Police, London Underground, and UK government agencies. Systems where failure had consequences.
That background shapes how she thinks about AI now. Not as a product to sell, but as a tool under scrutiny, in a public conversation too often dominated by people who've never built anything.
She understands the tech, the commercial incentives, and the human and environmental cost when all three collide.
Colette runs her Clever Clogs AI consultancy, covering AI industry news through her writing and toolkits. Her focus: what's actually happening vs what's being sold, hyped, and battled with, plus who pays the price when those three converge.
Author of Ditch Rework Build Teamwork: 10 AI Principles to Fix the Friction and Build a Trusted AI Assistant.
Colette Mason focuses on the AI that neither the doomers nor boosters talk about.
She had her first tech job at 14, then supported mission-critical IT systems for investment banks, the Metropolitan Police, London Underground, and UK government agencies. Systems where failure had consequences.
That background shapes how she thinks about AI now. Not as a product to sell, but as a tool under scrutiny, in a public conversation too often dominated by people who've never built anything.
She understands the tech, the commercial incentives, and the human and environmental cost when all three collide.
Colette runs her Clever Clogs AI consultancy, covering AI industry news through her writing and toolkits. Her focus: what's actually happening vs what's being sold, hyped, and battled with, plus who pays the price when those three converge.
Author of Ditch Rework Build Teamwork: 10 AI Principles to Fix the Friction and Build a Trusted AI Assistant.

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UK Sustainable Business News
Data centre the size of 15,840 Tesco Extras should have Brits “worried” about UK’s AI Growth Zones
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UK Tech News
Data centre the size of 15,840 Tesco Extras should have Brits “worried” about UK’s AI Growth Zones becoming “AI Drought Zones”
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Daily Express
‘AI detects disease years before doctors’ in bombshell cancer breakthrough | Express.co.uk
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Business Matters
Government’s £100m pledge for innovators dismissed as a drop in the ocean after £25bn National Insurance raid
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Freelance Informer
Making Tax Digital 2026: Mandatory £50k Thresholds And New 5-Filing Rules For Sole Traders, Landlords & Directors
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