GDP grows by just 0.1%: small businesses say clients "feel more cautious"

Small businesses say clients "feel more cautious" and the economy “feels hesitant” as GDP grew by just 0.1% in August.

Monthly GDP grew by 0.1% in August 2026 ahead of the Budget later this month, following a growth of 0.4% in July 2026 and a growth of 0.4% in June 2026, ONS data shows.

The growth in August was driven by a 0.8% growth in production, with services showing no growth, and construction falling by 0.2% in August 2026.

Small business owners told Newspage that the headline figure masked a wider reluctance among households to spend, borrow or commit to major financial decisions. 

Consumers are still buying homes and making plans, but many are delaying purchases, reducing budgets or preserving more financial headroom.

They said higher borrowing costs, pressure on disposable incomes and uncertainty over tax and the forthcoming Budget were making planning more difficult. 

Business activity may have improved in some areas, but owners said much of the demand was being driven by existing financial pressures rather than confident spending or investment.

Why does the economy feel worse?

Nouran Moustafa, Practice Principal & IFA at Roxton Wealth, said: "My own business is busier than three months ago, but the conversations I am having with clients feel more cautious. People are still buying homes, investing and making plans, but they are thinking much harder before committing. 

"Mortgage costs, tax, job security and simply how expensive everyday life has become are coming up constantly. What I am seeing is not people completely shutting their wallets. It is more selective spending. Bigger financial decisions are being scrutinised far more carefully, while some households are using more borrowing simply to maintain the same lifestyle. 

“That is why GDP figures can sometimes feel disconnected from everyday life. An economy can technically be growing while individual households still feel financially worse off. Over the next six months, the biggest help would be certainty. Businesses and households can plan around good news or bad news. Constant uncertainty is much harder to plan around.”

Stephen Perkins, Mortgage Broker and Managing Director at Norwich-based Yellow Brick Mortgages, said household budgets have been hit hard.

He added: "The economy does not feel frozen, but it does feel hesitant. We are still seeing plenty of people who want to move, remortgage or buy their first home, but they are thinking much harder about monthly payments and how much financial headroom they want to keep. 

"The biggest concern is not usually the headline economy; it is what higher borrowing costs mean for their own household budget. That is why official GDP figures can sometimes feel disconnected from what consumers are actually doing. People have not stopped making plans, but many are delaying decisions or scaling them back until they feel more confident about rates and disposable income. 

“The biggest improvement over the next six months would be greater stability in borrowing costs, because certainty often matters almost as much as the absolute level of rates when households are deciding whether to commit.”

Harry Goodliffe, Director at Winchester-based HTG Mortgages, said nobody is spending or borrowing more.

He added: "Busier than three months ago, and that’s the worrying bit. Hardly any of it is people buying. People whose fixed rate ends before Christmas are ringing to ask what the new monthly will be, so the diary is busy, but the purchase side has gone quiet. 

"Nobody’s spending and nobody’s borrowing more. They’re holding on to what they’ve got and waiting for the Budget to tell them what else is going up. The official numbers say the economy is flat. 

“It feels worse, because the one thing people want from Government, some certainty on rates and tax, is the one thing it won’t give them.”

What are businesses waiting for?

Tony Redondo, Founder at Newquay-based Cosmos Currency Exchange, said sentiment in the economy is nervous.

He added: "Above all, businesses fear regulatory burdens, the tax and cost of doing business, and forthcoming fiscal announcements, making medium-term capital planning difficult. Clients are holding back, delaying non-essential investment and international expansion until the direction clarifies. 

“Headline growth may suggest modest resilience, but ground-level sentiment feels far nervier. Indicators lag reality. The government must match its actions to its words. At present there is a complete disconnect and, frankly, this government looks light on economic and financial expertise.”

ENDS

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The raw alert

The question we put to Newspage’s experts, and their answers.

Show the original alert and 6 responses

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GDP data August 2026

ended 14. October 2026

We'll get the latest GDP estimate for August at 7am on Thursday. We're going to publish a story based on how the economy feels for you right now. 

  1. Compared with three months ago, is your own company busier, quieter or about the same?
  2. What are your clients/customers actually worried about at the moment?
  3. Are people spending, holding back, or borrowing more than they were?
  4. Does the official picture of the economy painted by data this year match what you’re seeing on the ground?
  5. What one change would make a real difference to your clients/customers or your business over the next six months?

Any thoughts, send them across by 14:00 tomorrow.

6 responses from the Newspage community

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Pro
Nouran MoustafaVerified
Practice Principal & IFA at Roxton Wealth
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My own business is busier than three months ago, but the conversations I am having with clients feel more cautious.

People are still buying homes, investing and making plans, but they are thinking much harder before committing. Mortgage costs, tax, job security and simply how expensive everyday life has become are coming up constantly.

What I am seeing is not people completely shutting their wallets. It is more selective spending. Bigger financial decisions are being scrutinised far more carefully, while some households are using more borrowing simply to maintain the same lifestyle.

That is why GDP figures can sometimes feel disconnected from everyday life. An economy can technically be growing while individual households still feel financially worse off.

Over the next six months, the biggest help would be certainty. Businesses and households can plan around good news or bad news. Constant uncertainty is much harder to plan around.
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The economy does not feel frozen, but it does feel hesitant. We are still seeing plenty of people who want to move, remortgage or buy their first home, but they are thinking much harder about monthly payments and how much financial headroom they want to keep. The biggest concern is not usually the headline economy; it is what higher borrowing costs mean for their own household budget.

That is why official GDP figures can sometimes feel disconnected from what consumers are actually doing. People have not stopped making plans, but many are delaying decisions or scaling them back until they feel more confident about rates and disposable income. The biggest improvement over the next six months would be greater stability in borrowing costs, because certainty often matters almost as much as the absolute level of rates when households are deciding whether to commit.
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Pro
Tony RedondoVerified
Founder at Cosmos Currency Exchange
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Autumn has always been my busiest quarter, and this year is no exception, driven by strategic demand, not market sentiment. Corporates and mid-sized businesses with overseas exposure are engaging to manage currency volatility, restructure payment channels and protect margins. Currency swings hit import costs and export competitiveness, while high borrowing costs and wage pressures slow demand. But above all, businesses fear regulatory burdens, the tax and cost of doing business, and forthcoming fiscal announcements, making medium-term capital planning difficult. Clients are holding back, delaying non-essential investment and international expansion until the direction clarifies. Headline growth may suggest modest resilience, but ground-level sentiment feels far nervier. Indicators lag reality. The government must match its actions to its words. At present there is a complete disconnect and, frankly, this government looks light on economic and financial expertise.
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Pro
Harry GoodliffeVerified
Director at HTG Mortgages
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Busier than three months ago, and that’s the worrying bit. Hardly any of it is people buying. People whose fixed rate ends before Christmas are ringing to ask what the new monthly will be, so the diary is busy, but the purchase side has gone quiet. Nobody’s spending and nobody’s borrowing more. They’re holding on to what they’ve got and waiting for the Budget to tell them what else is going up. The official numbers say the economy is flat. It feels worse, because the one thing people want from Government, some certainty on rates and tax, is the one thing it won’t give them.
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Harvey DhillonVerified
Founder & CEO at Zmartly
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Busier. My own firm is growing faster than ever, but that says little about how my clients feel, and most of them sell online. The GDP number doesn't tell you what a small business keeps, and for my clients turnover is a vanity number. What counts is what's left after platform fees, stock and tax. What I see most is sellers who haven't put enough aside for the tax bill, because steady cash hides how much profit they've really made. The borrowing that worries me is the seller who takes that cash as proof they're fine and moves from one credit card to the next until it stops. The one change I'd make is to employer National Insurance. It's 15 per cent of a worker's pay above £5,000 a year, and someone I hire abroad costs me none of it. In effect I'm penalised for hiring locally. Make a UK hire cheaper and more small firms would take one on.
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Tony SanchezVerified
Founder at Bridging Loan Directory
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Through Bridging Loan Directory’s reporting, I see lenders launching products and funding property transactions, alongside developers struggling to release equity from completed homes. There is activity, but a deal completing does not mean the next project is straightforward to fund.

The concern is often when money will become available again. A delayed sale can keep a developer’s capital tied up, extend finance costs and hold back an onward purchase.

I would be cautious about describing that as a general increase in borrowing or spending. Some borrowing supports new investment; some gives an existing project more time. The distinction matters when judging how confident businesses feel.

GDP provides useful context, but it cannot capture every funding bottleneck. Over the next six months, greater certainty over housing policy and the costs of delivering homes would help developers assess whether their next scheme is viable.