Minal founded Marketing by Minal in 2016 to help small businesses get to grips with marketing. She believes all small business owners have an inner marketer just waiting to get out. Because marketing is much like cooking. All you need is a recipe, a few basic ingredients, the right tools, and some practice, and you can learn to cook up your own marketing success. Using her 20 years’ marketing experience, she coaches all types of small business owners. Her tips are practical and actionable, giving business owners the tools they need to create their recipe for success.