has been added

Craig Picton Logo

Address

58 Green Lane, Derby, UK

Media Pack / Portfolio

+1

Craig Picton

Director and Co-Founder
YADA Collective CIC
A University of Derby graduate, Craig first began his work serving those enjoying life after dark while leading the UoD’s Christian Union. Through giving out water outside the Student Union bar and blessing those who needed support towards the end of the night, Craig learnt there was a whole new side to ‘going out’. From that point on, Craig decided there must be an alternative. A way for people to still get out and socialise once the sun had gone down, but without the pressures of the alcohol ruling the scene. And so, YADA was born. Craig’s experience running social media accounts has seen him reach millions of people online for some of the UK’s top brands. He’s also the face behind YADA’s socials, so why not jump over to our Instagram and say hi! In his spare time, he has a passion for woodwork, and getting creative, and he has a love of the great outdoors. If he’s not behind the bar, you can be sure to find him in the woodshed or up a mountain.

Media Coverage

CreativeMornings

Craig Picton | Abundance | CreativeMornings/DBY

We’re just loving our road-trip and we’ve another cracking venue for our Christmas gathering. YADA offers an inclusive environment for those who are sober,…

Published:

Drinkaware

Guest blog: We need to know how all communities drink

Rhondell Stabana, Co-founder of Yada Collective and Sober Black Britain in Derby talks lack of representation in alcohol harm research and beyond.

Published:

Low2NoBev Show

Teams Talks: Hear from Craig Picton, Director, YADA Collective who will be speaking at Low2NoBev 26th - 28th September, Olympia,...

Teams Talks: Hear from Craig Picton, Director, YADA Collective who will be speaking at Low2NoBev 26th - 28th September, Olympia, London.Find out more and reg...

Published:

Vitality Magazine

7 ways to drink less this summer (and still enjoy it)

Alcohol is synonymous with summer. But it’s well documented that too much can have long-term impacts on your health. Here’s how to go sober this summer.

Published:

StoryHub Derby | Stories by University of Derby journalism students

New alcohol-free bar YADA set to open in Derby - StoryHub Derby | Stories by University of Derby journalism students

During a time where things have been challenging for so many businesses around the UK, the pandemic has brought benefits for the owners of a new alcohol-free bar in Derby. YADA hopes to provide a new and...

Published:

Drinkaware

Your complete guide to alcohol-free bars in the UK

Looking to try out an alcohol-free bar? Read on for some great options.

Published:

Square Root Soda

Five Alcohol-Free Bars You Have to Visit this Sober October

At Square Root, we’re all about creating delicious alcohol-free beverages that are made with the same quality and dedication and effort as their full strength counterparts. However, we also love going...

Published:

BBC

BBC Radio 4 - Past Forward: A Century of Sound, Get Out of My Pub

Greg Jenner explores the evolution of the pub across the last half century, after hearing a clip from 1976 of a man saying that men ‘aren’t very keen’ on women joining them for a game of darts in the bar....

Published:

YouTube

Launching a non-alcoholic bar in lockdown?! | Episode 1 | Rhondell Stabana

In 2020, when hospitality closed and peoples’ need for connection grew, Rhondell was inspired to open a bar, called YADA, to create a space for relationships...

Published:

YouTube

Tuesday Talk Show - S6: E3 - A sobering business

Lockdown and liftoff! In this episode, Yvonne chats with the Director of YADA; Craig Picton. YADA began as an idea in 2016 with some excitable Derby Uni stud...

Published:

Derby Union

Celebrating Results Day Booze-free // Union of Students

From questioning whether 2020 was actually a real year or not, to thinking ‘how is it already August?’...comes the recurring but suspenseful Results Day. If there is one thing these past two years have...

Published:

DerbyshireLive

Derby’s first alcohol-free bar to open this week

A new bar with a difference is set to open in Derby later this week - offering a night out without a hangover the following day. Beer, wine, spirits, cocktails and kombucha (a fermented drink said to...

Published: