1 media mention = 4 working assets

We’ve spent the past fortnight doing a deep dive into what’s happening online with Newspage and how it’s benefiting you as an expert on the platform. What it proved: a media mention through Newspage isn't just a mention — it's an SEO and credibility boost that's potentially unrivalled.

One Newspager signed up a few weeks ago and his Newspage was on Page 1 of Google inside a fortnight. That’s the power of what’s happening. A media mention through Newspage is doing four key things —

1. The obvious one: getting you out there, in front of the world, whether in the national, local or trade media. Often with a backlink, too. Media mentions generate brand awareness and, in many cases, a big traffic boost.
2. Providing an SEO uplift — every time coverage is added to your Newspage, Google will see it on the next crawl and the effect compounds. This likely explains why almost all our most active experts’ Newspages are on Page 1 of Google when a prospective client searches their name and company.
3. Making you more visible to AI — journalism makes up 27% of what AI cites, according to Muck Rack's analysis of 25 million AI citations, so featuring in the news boosts your AI visibility and GEO.
4. Emitting trust signals around you and your brand. At a time when the whole reviews industry is under the microscope given the growing issue of fake reviews, what cannot be faked is a journalist trusting you enough to quote you in an article they are writing. More than LinkedIn and paid or owned media, your Newspage exudes 'this person can be trusted’.

One last thing media mentions are doing. They’re being added to the link you’ll all soon be able to share that will look like the test version of Justin Moy’s logged-out Newspage (see screengrab below). This page will highlight every piece of coverage you have ever had through Newspage — and be a powerful piece of marketing content you can share with new and existing clients online.